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Friday, Apr 26, 2013
Kids & Nature (for Smarts and Stress-Busting)
By Guest Blogger: Patty Born Selly
Friday, Apr 26, 2013 08:10

GreenerWhen I heard about Patty Born Selly's new book, Early Childhood Activities for a Greener Earth, I was so pumped because I'm always talking to my daughter about the importance of being a responsible citizen. Not only does it make her more well-rounded but it gives her multiple perspectives about the world which is so important when learning to deal with stress and challenges more effectively. Plus I always reinforce the importance of nature and animals for stress relief. There is scientific proof that spending time outdoors with living creatures has a calming effect on the body and mind.

I was even more jazzed when Patty offered to do a guest blog post as part of her book tour to share Early Childhood Activities for a Greener Earth. As the founder of Small Wonders, an educational consulting company that provides teacher training and support for science and nature education initiatives, she is most definitely an expert on this important, stress-busting topic. Patty also is an adjunct faculty member at Hamline University and Metropolitan State University in Minnesota, where she teaches classes on nature and environmental education, as well as science education, to early childhood and elementary school teachers. She has taught preschoolers, kindergartners, and elementary school students. Patty holds a master's degree in education. She is the author of Early Childhood Activities for a Greener Earth and the forthcoming Common Bonds: Why Children Need Animals (spring 2014). I can't wait for that one!! 

Enjoy Patty's guest post below on how you can help your kids get more involved and engaged with nature. Super powerful to help them learn AND relax. And buy your copy of her book here.

 

More Than Meets the Eye

By Patty Born Selly

kidnatureNature offers a host of opportunities for children to develop scientific thinking skills such as inquiry and observation. Scientific learning is not something that happens only in the science stations in the classroom! Opportunities for scientific exploration in the out-of-doors include: the structures we and other animals build, the air we breathe, the changes of seasons, animals, habitats, the list goes on. Whether you have access to a large wilderness preserve or just a few scattered trees at the edge of your parking lot, you have a rich source of material just outside your doors.

Exploring nature is, in fact, a perfect opportunity to develop the same skills that are essential for scientists, researchers, and engineers throughout the world. These fundamental skills include: making observations and describing those observations, classifying objects, investigating phenomena, asking questions, predicting outcomes, drawing conclusions and explaining outcomes.

Most of you who work with young children will intuitively recognize that these are skills and habits children already practice, simply through play and exploration. Thus, an early childhood environment that embraces outdoor experience, is a perfect setting for practicing the skills of science. You can support and cultivate these skills by approaching your interactions with children in ways that creatively engage their scientific minds.

Some ideas include:

Engaging the five senses, observing and describing—Challenge children to notice ten new things outside and then use words to describe them. Bringing awareness to the senses can really help children become more adept at noticing details. Have frequent conversations that include your sense-observations: “I hear a bird chirping.” “This smells like pine” or “I can feel a light breeze on the back of my hand”. Sentences like this help direct attention to children’s senses.

Classifying—One of my favorite activities to do with young children. This helps children make sense of things, to bring order to collections of seemingly random objects. Pay attention to the many ways that children collect, organize, and use materials such as sticks, plant materials, or small stones outdoors. Ask them to tell you some common characteristics about the materials. Many children will notice colors and textures, others will point out general shapes, or even scents. Then challenge the group to find or describe more objects that fit their categories. Mix up the materials and find new ways to classify them together.

Investigating and asking questions—Carefully observe children’s natural curiosities outdoors. What are they drawn to doing? Do some children always investigate the same tree trunk, day after day? Are others constantly moving piles of sand from one place to the next? What are they investigating by doing so? They may be exploring different ways of carrying sand, a loose material whose texture can be manipulated. Or, perhaps they are curious about how much sand it takes to make a very big hill. Ask them lots of questions, such as “how else could we carry the sand?” or “What can you tell me about how wet sand and dry sand pile up?”

Drawing conclusions, giving explanations—When children are able to make observations, describe and discuss those observations, and are able to repeat an experience, they can draw conclusions based on that experience. Support those explorations by asking children to explain what happened. For example, the child who drops pinecone after pinecone into a stream from a bridge above and then quickly turns to see the pinecones traveling downstream has drawn a conclusion that the pinecones will come out on the other side of the bridge as they travel downstream. He has also concluded that they float (as evidenced by the fact that he knows he’ll be able to see them when they pass under the bridge) through trial and error, he’s tested his observations and is making predictions, expecting a certain outcome. An observant teacher may ask the boy, “What is causing the pinecones to move? Will other objects appear on the other side of the bridge if you drop them into the water too?”

Note that none of the examples I gave above are scripted or pre-planned. One of my favorite things about nature is the consistent unpredictable supply of spontaneous opportunities for exploration! (also known as “fun learning”!) Often things happen in nature that just can’t be predicted: a rainbow in the morning sky, a busy squirrel rummaging on the edge of a sidewalk, or a chrysalis discovered under a picnic bench. Be open to nature’s own “curriculum.” The idea of free, unstructured time in nature may be challenging for some educators, but I encourage you to allow children to explore freely: following their own interests, spending their time on the things that pique their curiosity. Allow them time to become deeply immersed in their explorations. By observing them carefully, you’ll soon see that their scientific minds are hard at work, although their bodies may appear to be at play.

 

Disclaimer: I was given a copy of this book for review. All opinions are my own.

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Tuesday, Apr 16, 2013
Your Story
By KB
Tuesday, Apr 16, 2013 01:55

story asset

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Tuesday, Apr 16, 2013
What the Heck is a Platform Anyway?
By KB
Tuesday, Apr 16, 2013 01:01

platformWhen I started writing after my husband died a few years ago, I had no idea I would end up writing a bestselling book about it. Back then, I didn't know anything about the publishing market. I didn't know anything about the world of experts and online marketing. And I most definitely did not know what a platform was let alone how to create one.

Sure - I had 15 years of experience with marketing, branding and research in corporate America. I'm no dummy. But I had zero clue how to penetrate the publishing world, build an audience and sell books. I thought if you wrote a book, readers would appear just dying to read my genius writing. I thought that getting an agent and a publisher was just a given and they would launch the book up the bestseller list and get it on the shelves at Barnes & Noble. And when I decided to help people manage their stress as a Life Coach I thought clients would be pounding my door down to book a session.

Boy was I wrong. 

Fast forward five years later and I now have two bestselling books under my belt, more media appearances than I can even count including BIG national TV shows, several online and live events/classes, products and I speak and coach individuals and groups on how to minimize stress, maximize life and grow their businesses. In five short years I transformed my platform from just a name, Bachelors degree and a crazy personal experience into a full-on power platform that makes me credible, engaging, unique and marketable in today's super-competitive world of publishing and entrepreneurship.

It didn't happen overnight. I failed over and over again trying to figure out the right combination of factors that would make my books and message memorable. It wasn't until I moved away from positioning my books and products and moved onto positioning ME that things really started rolling. 

It was uncomfortable, scary and just plain awkward talking about and promoting myself. But when I looked at the most successful authors, business owners and experts out there in the world, one thing became very clear. Their products and services, while quality and valuable, weren't all that unique or special. Sure, the iPhone, Facebook, Spanx and training from Tony Robbins are revolutionary products - but there are hundreds if not thousands of competing products that are also pretty cool and often cheaper. What really makes these products stand apart and capture the attention (and money) of customers is the person and story behind the product

The fact is people buy from people. We want to know the backstory, what makes a person qualified to do what they do, why they are credible before we are willing to invest time and money into something they are selling whether it's books, products or services. 

Think about it. Mary Kay is an amazing brand that has high quality and valuable products that can boost women's confidence levels and help our natural beauty shine through. But there are tens of thousands of Mary Kay consultants out there. Why does someone choose one consultant over another? The PERSON behind the product. That's right - you choose to buy a Mary Kay product from a specific consultant because they have done the best job at capturing your attention and giving you the service you require to open your wallet.

Kristen PlatformA platform is the way you position yourself as the person behind your product. A platform elevates you above the noise in the marketplace to make you memorable and credible.

Platforms aren't built in a day, but they can be built quickly and easily with a little planning, positioning and digging deep into your story so that people want to buy from YOU. I do it visually with my Platform Mapping process that makes it easy to see where your gaps are and where you need to focus your action. You can see an example of one of my old Platform Maps how I break out out and get my arms around what I do. Then I integrate my platform elements into my overall marketing plans.

What goes into a platform? Sure - education, professional expertise, awards - the stuff that is easy to list in a resume are elements of a platform. But rarely do those things really elevate your X-factor. You need to highlight your personal experiences, personality, voice and special skills to differentiate yourself from the millions of other authors, business owners and entrepreneurs out there.

You do that by publicly showcasing yourself through speaking, writing, networking, events, philanthropy and so much more. But just doing those things so you can check it off a list isn't enough. You MUST position the elements of your platform in a way that captures your potential customers and clients where they work and play everyday. You must be where your people are because remember - people buy from people. 

It's up to you to put yourself out there so you are unforgettable!

What are you doing to build your platform? Do you have any proven techniques that help you draw in prospects, clients and lifelong customers?

Share it in the comments and thanks for playing!

 

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